Our Client: After many years of rapid revenue growth, a Bay Area services company fell upon hard times. Revenues sank by over 50%, profits disappeared, and the firm was in danger of falling short of its payroll obligations. Management struggled to identify potential solutions in the midst of juggling mounting payables, a looming payroll deadline, and rapidly declining revenues.

Our Mandate: Provide an independent, fresh perspective of our client’s business. Stem the trend of rapidly declining revenues. Restore the firm to profitability. Identify opportunities for future growth.

Bridgesphere Delivered: Our turnaround plan started with robust diagnostics of the strategic and financial condition of the business. We identified what was working, and more importantly, what needed to change. Bridgesphere’s turnaround plan outlined a series of detailed budget cuts, and immediate cash conservation measures that enabled our client to “stop the bleeding” and restore liquidity.

From there, Bridgesphere’s turnaround plan identified strategies that would more than double revenue and improve profitability to levels even higher than those achieved prior to our client’s downturn. Critical to achieving a successful turnaround, Bridgesphere developed a robust set of business analytics that enabled our client to measure its success in achieving planned budget cuts, client acquisition goals, revenue targets, and the key liquidity and profitability metrics. Our analytics not only played a critical role in management’s ability to turnaround its business but enabled our client to continue to thrive long-after a successful turnaround had been achieved.

Our Client: A mid-sized Bay Area legal services firm had a portfolio of marketing strategies that encompassed advertising on Google, Yelp!, and a host of other 3rd party websites. Our client also devoted significant resources to blogging, hosting webinars, and traditional in-person business development initiatives conducted by its attorneys.

As a result of spending on a wide variety of different mediums, it was becoming difficult to determine which strategies were working, and what needed to be improved upon. To make matters worse, marketing-related expenses were growing at a rate much-faster than revenues. Something in or client’s marketing machine was broken.

Our Mandate: Identify which marketing strategies were the most profitable. Delineate a comprehensive marketing strategy that would reign-in marketing investment, but continue to boost revenues and improve profitability.

Bridgesphere Delivered: After quantifying our client’s return on investment for each marketing endeavor, Bridgesphere developed a comprehensive marketing strategy that re-aligned marketing investment toward the strategies that were creating the most value. By developing an attractive incentive plan that aligned the financial goals of the firm with the compensation plan of its attorneys, Bridgesphere boosted the revenue growth generated by the firm’s internal efforts.

The proof of our success was reflected in our client's financial results. Bridgesphere’s recommendations enabled our client to accelerate revenue growth, while reducing overall marketing expenditures.

Our Client: Management was contemplating the purchase of an existing B2B business with revenues of approximately $2.5m.

Our Mandate: Quantify an appropriate purchase price, outline a strategy to successfully finance the transaction, and develop a strategic plan to enable the business to thrive post-transaction.

Bridgesphere Delivered: Our valuation was based on a sophisticated strategic-financial analysis of the target company, identifying what parts of the business were creating value, and isolating business functions that were causing problems. Such analysis enabled our client to negotiate a reasonable purchase price, using strategic and financial weaknesses identified by Bridgesphere as the basis and rationale for a lower (more favorable) valuation.

Bridgesphere’s acquisition strategies outlined methods to finance our client’s proposed transaction. Our strategic planning and financial projections helped our client successfully obtain the bank financing needed to acquire the target company. Additional strategic planning helped our client identify ways to expand the business post-transaction, further solidifying the probability that the proposed acquisition would create value.